Personal Mission Statements: Why Do You Need One?

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Personal Mission Statements: Why Do You Need One?

By: Terry Burgess, Founder and Men’s Midlife Coach, Upward MC

Every business has a mission statement.  Each mission statement has taken a great deal of thought and time to craft to ensure it meets the overall mission of the business.   These statements help the organization to maintain focus and to stay in alignment with the values they want to exhibit and how they want to impact the world they serve.

You can tell a great deal about the success of the business by looking at their mission statement and their level of success. The use of a high-quality mission statement can not only tell you the businesses commitment to their values, purposes, and passions; it can also attract customers who share those same qualities.

Some mission statements are created and never referred to again by the members of the business or organization again.   Often these businesses are the ones struggling to survive the highly competitive world of business.   Conversely, those businesses which have taken due diligence and time to craft a high-quality mission statement are usually the most successful businesses.

A high-quality mission statement is one which every member of a business or organization can use to help guide their decisions in every action they perform or make in their work.   It helps to set boundaries and standards for what is acceptable and not acceptable.   It clarifies the organization’s purpose, mission, who they serve and why they serve those individuals or groups.

So, my question to you is this:

If a company’s overall success can be tied back to a high-quality mission statement so would it not make sense the use a high-quality personal mission statement can help you in your own life?

If you said Yes to the above question, then my next two blog entries in the upcoming week will be just for you. I will help you craft and/or revise a high-quality Personal Mission Statement and how to use it every day in your life for guidance to success.

If you are needing help or discernment on where to go next in your midlife journey. Please feel free to contact me for a complimentary 1-hour coaching session.  I can help you develop a simple starting point plan to help you get on the road from your “midlife crisis” to your “midlife rediscovery and redesign” for your life.  You can visit to schedule you complimentary coaching hour!

Terry is a Personal Leadership and Midlife Coach for Men with Upward MC in Benton, Kentucky.  He can be contacted via e-mail at  or by phone at 270-493-0967. His website can be found at


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